Find the revenue hiding in your customer base.
We find where your customers, prices and products can earn more, and put a dollar figure on each opportunity. A fixed, low price. About four weeks.
4 customers are priced below what they cost to serve.
Fictional sample data, one month. Not a client result.
Five places your revenue can grow.
A customer profitability and pricing analysis, built on what each customer really costs to serve. Each opportunity comes with its dollar value and the customers it applies to.
Underpriced customers
Who pays less than they cost you, and where price can rise safely.
Service worth charging for
Rush orders, small orders and extras you give away today.
Customers worth more of your time
What your best customers have in common, so sales can win more like them.
A better product mix
The products and services that really pay, once serving them is counted.
Sales pay that rewards profit
Profit by rep, and what paying on profit instead of volume would change.
Test the move before you make it.
“What if we add a $25 minimum-order fee?”
The fee revenue, and who it affects.
“What if we raise price 3% on our 40 most underpriced customers?”
The uplift, and the margin at risk if some leave.
“What if reps were paid on profit?”
How payouts, and priorities, would change.
Three steps. A few hours of your team's time.
A 30-minute call
We agree what you want to know and confirm a fixed, low price in writing.
Send us an export
Data you already have. Nothing to buy, install or learn.
Get your answers
In about four weeks: every opportunity in dollars, a readout with finance and sales, and everything in Excel.
Not ready to talk?
Check one customer's cost to serve and price gap in about a minute. Free, no sign-up.
Good questions to ask.
Is this about cutting costs?
No. It is about growing the revenue that pays: better prices, fair fees for extra service, and more of the right customers.
What is cost to serve?
Everything it takes to serve a customer beyond the product itself: handling orders, picking, delivery, service calls and sales visits. Counting it shows which customers, prices and products really pay.
How much does it cost?
A fixed, low price, agreed before we start. No hourly billing and no surprise extras.
Do you use AI?
Yes, to configure the cost allocations for your business, which is what lets us work fast at a fixed price. Our team reviews every allocation. Your data is never entered into, processed by or used to train any AI system.
Will customers leave if we raise prices or add fees?
Each option shows both sides: the uplift if a customer stays and the margin at risk if it leaves, so you choose where the trade is worth it.